NBC Olympics, the dedicated NBC Sports Group division for the Games of the XXXI Olympiad, has selected Ericsson to provide video contribution and distribution solutions for its production schedule.
To support coverage of the event, which takes place in Rio de Janeiro from 5-21 August 2016, Ericsson will provide a range of its video processing solutions and modular receivers which it says will enable NBC Olympics to deliver high quality, reliable HD broadcasts. Ericsson engineers will also be providing 24/7 event support onsite, as well as assisting with equipment and system set-up.
“The Olympic Games is watched and loved the world over, and we are proud to be part of the coverage NBC Olympics will be providing. Our deep heritage in delivering next generation solutions for content acquisition, exchange and distribution will ensure that US fans get to witness each thrilling sporting moment in the best possible quality,” says Elisabetta Romano, VP and head of TV and media, Ericsson. “Our on-going work with NBC Olympics is great testament to our compression solutions and services, which deliver truly immersive and seamless experiences to consumers across all devices.”
“We once again are entrusting all of our MPEG compression to the very flexible and reliable Ericsson product line,” added David Mazza, senior vice president, engineering, NBC Olympics. “When we need to balance the trade-off between bandwidth vs. high picture quality, we know Ericsson is always going to give us the best picture for the available bits.”
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