Italian broadcast leader Rai Com has selected the European Television Guild (ETG) as the exclusive distribution representative for its channels in the the UK, Ireland, Spain, Greece and Turkey.
The ETG will be responsible for market distribution and expansion of Rai Uno, Rai Due, Rai Tre, Rai Scuola, Rai Storia and Rai News 24.
“The ETG and its representatives were selected due to their vast distribution and market experience and Rai Com is delighted to work with such a strong organisation", commented David Bogi, head of marketing and business development, Rai Com.
“Having the opportunity to work with such a strong stable of quality Italian language channels is a great privilege and we are looking forward to working closely with Rai to broaden their distribution and viewership reach of their channels,” added Graham Pitman, ETG director and CEO.
“The ETG specialises in the licensing, international distribution and marketing of channels. It is a business we have been totally focused on for the last 20 years and credit is given to our professional staff and associates in many countries.”
The ETG’s sister business is Rapid TV News, a leading industry publication distributed seven days a week.
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